Charcuterie boards are hot and there is no better example than the butter board craze video that was produced by a checkoff “Dairy Dream Team” member. So, why not ride the momentum into Halloween? After all, Halloween doesn’t have to be just about the candy corn. It can be about dairy, too, as our Dairy […]

The Your Dairy Checkoff Podcast addresses the dairy checkoff’s work, including Do the Dietary Guidelines Help or Hurt Dairy? You May Be Surprised.

People may follow brands on social media, but they engage with other people, especially the farmer influencers. It’s important to connect.

The beloved Bottle of Milk presented to the winner of the Indianapolis 500 has been a part of Victory Circle ceremonies for portions of 10 decades.

When something bad happens on a farm, other farmers take swipes about the size of the farm or the farm’s setup and operation. All I can think is: “Why?”

If you can understand the urban point of view, then you have a good chance of understanding and addressing their concerns and possibly earning their trust.

If you are looking to engage and influence the younger generation and have some fun doing it, then you should consider TikTok, especially knowing that an estimated 69 percent of U.S. teens are regular users. TikTok is kinda the Wild West of social media, so you aren’t going up against major brands with lots of […]

Each monthly episode of the Your Dairy Checkoff Podcast is hosted by two dairy farmers who talk about dairy promotion topics with two industry experts.